encouraging teens to embrace their unique beauty and realize their self worth
Q: HOW DOES ROCKIN’ FROCKS WORK?
A: Really, we are an organic, people helping people program! Any teen in need of a reduced or free dress is able
to come have the same shopping experience as the teen next to her who can afford the cost. For those who can pay, we ask
for a $50 donation. Those that cannot afford the $50 can give whatever they can or nothing at all! We run on the
concept of “Give When You Can. Take When You Need.” Our clients do just that! Some families who can afford the cost of a
dress purposely shop with us knowing their money goes directly towards getting another girl to a Homecoming or Winter
Formal dance. They may donate more than $50 to help more teens. Others may give us what they can, a few dollars or a
few hours volunteering. Still others can afford nothing but a hug (or not.)
Q: HOW MANY TEENS ARE SERVED EACH YEAR AND WHO ARE THEY?
A: We have steadily grown from our initial 75 girls the first year to over 1000 annually! Although many have
backgrounds full of abuse, sexual slavery, poverty, mental and physical health challenges, and more, we don’t monitor their
circumstances. We are not concerned about where they came from, their color, size, sexual orientation, religious
beliefs, etc. All we care about is that they need a dress that makes them feel beautiful. We are here to
provide a SAFE ENVIRONMENT for them to do so.
Q: WHERE DO ALL THE DRESSES COME FROM?
A: Although we do accept donations from the community, to keep up with trends as well as ensure all sizes are
stocked, we purchase the large majority of our dresses. Most are sale and clearance items from stores such as Dillards,
Macys, Windsor, JCPenney and Amazon. We are immensely grateful to Macys and Dillards for dress and undergarment
donations during our challenging one-year COVID closure. As our clientele grows, it is increasingly harder to purchase the
needed inventory so it is our hope to partner with other retailers who can help fill our shop with their beautiful
dresses and accessories for beautiful girls.